Apparel

By Adrian Wilson, International Correspondent

Advanced fibers are now critical to the marketing campaigns of fabric mills supplying the $60 billion denim apparel market. Differentiation is the key in this highly competitive field and companies are quick to jump on any new development that can provide it.

Over the past decade, huge vertically-integrated capacities for the production of denim have been built up by companies in the three major manufacturing countries of the Indian subcontinent